Meta’s Threads despatched one other app named Threads to the highest of the App Retailer charts

When Instagram , Meta CEO Mark Zuckerberg took to Twitter for the primary time in 11 years. The tweet, which didn’t embrace any textual content, noticed Zuckerberg reference the Spider-Man pointing meme to take a jab at Elon Musk. It seems using that meme was extra apt than the Fb founder may have imagined.

As highlighted by , the discharge of Instagram’s Threads translated right into a boon for one more app of the identical identify. Threads, a Slack different that has been round since 2019, noticed greater than 880,000 downloads on iOS between July sixth and July twelfth, in line with an estimate shared with the outlet. The place beforehand it had “few downloads” earlier than that interval, Threads grew to become the 52nd most downloaded App Retailer program globally. In a handful of European Union international locations, together with Germany, Spain and Italy, it even managed to crack the highest 10. That may have one thing to do with the actual fact Instagram’s Threads isn’t out there within the EU, and Meta has since began blocking individuals who attempt to .

As well as, owing to the actual fact it owns threads.com, Threads (the Slack different) has loved a “vital” enhance in site visitors to its web site. In reality, the corporate has since added a badge to its frontpage that declares it’s “not related to Instagram.” Over on Twitter, you’ll discover a comparable disclaimer. “We now have no affiliation with Meta. However you’re welcome to stay round!” the corporate’s profile states.

After all, Meta and Threads aren’t the primary corporations to make use of the identical branding. As TechCrunch notes, there are various corporations referred to as Lightyear, together with a , an and two separate . Nonetheless, it’s humorous a coincidence when you think about Threads, the office chat app, was co-founded by Rousseau Kazi, a former Fb product supervisor. Oh, and Meta used to function an additionally confusingly named Threads. I suppose there’s no originality left in Silicon Valley.