New Cowboy Cruiser switches gear to provide a extra relaxed e-bike experience

Cowboy has made fairly a reputation for itself on the planet of electric bikes. The Cowboy 4 is likely one of the best-reviewed bikes on the market, fusing superior tech and ease in design – and that is been turned up a notch within the new Cowboy Cruiser.

Because the title suggests, the Cruiser is designed for a extra relaxed experience. Meaning embracing the “Dutch” driving place, a place that is extra upright. Meaning a greater posture on the bike for larger consolation, with raised and curved handlebars for a extra pure hand place, lowering the load going by way of your arms.

That is supported by a wider saddle, relieving the strain in your rear finish, whereas the gearing has been adjusted too. General, it is a barely much less aggressive experience than the Cowboy 4. The corporate says that the modifications have been made based mostly on suggestions from the city driving group and one of many goals outdoors consolation, is to extend visibility on the highway.

The brand new Crusier weighs 19.3kg, just a little greater than the Cowboy 4, and offers you 47mm tyres, wi-fi charging cellphone mount for the cockpit, with the Cowboy app there to provide you navigation and different info – now powered by Google Maps.

There are a great deal of issues to like about Cowboy bikes. From the built-in lights, to the delicate design, Cowboy bikes aren’t simply thrown collectively from off-the-shelf components. As a substitute, you are getting an e-bike that is produced from thought of customised choices. That leads to a extra seamless look than you get elsewhere – and at first look, you won’t even know that it is an electrical bike.

However you continue to get a detachable battery, intelligent locking choices and GPS monitoring, with an enormous a part of the Cowboy expertise coming all the way down to software program. That features issues like crash detection and anti-theft safety.

Cowboy

It is not simply the launch of the brand new bike that Cowboy has to announce, as there’s additionally a rebranding of the prevailing bikes within the vary. The Cowboy 4 – a motorbike that we love – will now be often called the Cowboy Basic, whereas the step-through model would be the Cruiser ST.

“At Cowboy, we’re targeted on addressing these wants as we give attention to rider-centric innovation; growing e-bikes and software program according to what our riders really want, not simply innovating for innovation’s sake,” mentioned Richard Bone, design director at Cowboy. “This pondering can also be behind our renaming technique, making it simpler and clearer for patrons to buy the mannequin that is good for them. We’re decided to extend the adoption of biking by as many individuals as potential.”

The brand new Cowboy Cruiser is obtainable now and might be out there for £2690, or €2990 in Europe.